About Ori

Ori Hofnung, an author and innovator, enhances human performance and longevity through his companies Hofnung, HofRaz, and Blue Zone.

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About

Navigating the Frontiers of Human Performance

From the age of seven, Ori Hofnung plunged into the world of contact sports—starting with judo and basketball, then diving into American football, bodybuilding, boxing, and MMA. A lifelong learner and relentless practitioner, he has become his own guinea pig in the pursuit of peak physical and cognitive performance. Ori channels his hard-earned, practical knowledge to help others age well and reach their optimal human potential, bridging the gap between longevity, technology, and high performance.

The Mediterranean Way

Ori's philosophy is rooted in the timeless wisdom of the Mediterranean lifestyle, blending age-old practices with the latest scientific advancements. This approach, which he calls Peak Human Optimization, aims to help people not just live longer, but live better. 

A Life on the Move

Ori's journey is as diverse as his expertise. Born in Israel, he has lived in six countries—Israel, the US, Brazil, Australia, Spain and Colombia. This global experience has shaped him into a multicultural, multilingual individual, enabling him to connect with a wide range of people. His international perspective is a cornerstone of his approach to health and wellness.

Bridging Technology and Medicine

With 14+ years in global tech, Ori contributed to both technology and medicine. At his previous company, he co-created GiantLeap a platform to assess giftedness and learning disabilities, empowering parents worldwide in partnership with Texas Medical Center. The project resulted in one of the largest studies on children's neuropsychological assessments, published in a top medical journal.

A Personal Commitment to Excellence

Ori's dedication to human performance is both professional and personal. As a certified fitness trainer from the Wingate Institute and an enthusiastic recreational boxer and MMA fighter, he continually pursues knowledge in anti-aging, healthspan, and regenerative medicine.

Looking Ahead

As a longevity expert, Ori constantly pushes the boundaries of what's possible. His work spans high-performance coaching, holistic health, nutritional science, longevity innovation, mind-body integration, and preventative medicine. Ori's goal is to democratize elite physical and cognitive performance, making these benefits accessible to everyone.

The Human Intelligence Podcast

In his weekly podcast, Ori Hofnung has exciting conversations with celebrities, athletes, entrepreneurs, and scientists, sharing their transformative insights with you.
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Book a Call with Ori

Ori guides elite executives and entrepreneurs in upgrading their body and brain, ensuring their biology works for them, not against them. Ready to level up? Click below.